Premiership Rugby welcomes Aviva as Title Sponsor
Premiership Rugby is very excited that Aviva, the world’s fifth-largest insurance group and the largest insurance services provider in the UK, is Premiership Rugby’s new title sponsor. You can see the full press release on Aviva’s site here, and the four year partnership will officially launch closer to the start of the 2010-2011 season.
We’re particularly excited about Aviva’s sponsorship because of their commitment to and interest in grassroots athletics. Aviva is committed to supporting the development of grassroots sport, especially among young people. Between them, the 12 rugby clubs in Aviva Premiership Rugby will commit 15,000 man hours to work with 36,000 pupils per season at 600 primary schools as well as providing them with equipment and teacher training.
We’ll be sharing more about this as it happens!
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About Professional Rugby in the Community
I'm Wayne Morris, Community Manager for Premiership Rugby. This blog is a place for me and the Community Development Officers from around Aviva Premiership Rugby to share the community work our clubs are doing and talk about some of the issues we're trying to solve through sport.
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